⭐ Exclusive rights
⭐ Strong market position
⭐ Higher returns on investments
⭐ Opportunity to license or sell the invention
⭐ Increase in negotiating power
⭐ Positive image for your enterprise
Year: 2020 (page 30 of 93)
▶️ Innovative products and processes (through patents and utility models) ▶️ Cultural, artistic and literary works including, in most countries, also for computer software and compilation of data (through copyright and related rights protection) ▶️ Creative designs, including
🛡️ If IP assets are left unprotected, a good invention or creation may be lost to competitors who are in a better position to commercialise said invention or creation at a more affordable price. This leaves original inventors with limited opportunities to profit from their innovative capacity
“The smell of fresh cut grass” for tennis balls and “the scent or smell of raspberries” for engine fuels, with written descriptions as such, have been registered as Community Trademark (now EU Trademark) in the Europe.
In 2016, Taylor Swift, Paul McCartney, and Trent Reznor published ads in the Washington Post and other media, urging the US Congress to reform the Digital Millennium Copyright Act (DMCA) to protect copyrights of songwriters and artists.